Cryptocurrency ownership in Canada has reached 25%: rapid growth in interest in digital assets

24.07.2026

In 2026, cryptocurrency ownership in Canada reached 25%, indicating a significant increase in public interest in digital assets. This figure significantly exceeds previous data, when Bitcoin ownership stood at about 10% in 2023. The growing popularity of cryptocurrencies in Canada is driven by several factors. First, increased awareness and access to information about digital assets have contributed to a rise in the number of investors. Second, infrastructure development—including the emergence of new platforms for trading and storing cryptocurrencies—has simplified the investment process for a broad audience. Demographic analysis shows that young Canadians are the primary holders of cryptocurrencies. According to the data, 26% of Gen Z and 21% of millennials own digital assets. This indicates that the younger generation is more inclined to adopt new financial technologies and tools. However, despite the rise in cryptocurrency ownership, certain concerns persist among the public. About 44% of Canadians have a negative opinion of Bitcoin and other digital currencies, associating their use with money laundering. In addition, a majority supports a ban on cryptocurrency ATMs, reflecting concerns about security and regulation in this sector. Overall, the growth in cryptocurrency ownership in Canada signals a transformation of the country’s financial landscape. As the number of investors and users of digital assets increases, there is a need to develop a clear regulatory framework and educational programs aimed at improving the public’s financial literacy regarding cryptocurrencies.
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